Rice flower integrating production and marketingExport / Share Carson, C.J. and Lewis, J. (1997) Rice flower integrating production and marketing. Information Series Q197104 . Department of Primary Industries, Queensland Horticulture Institute, Brisbane, Queensland, 48 pages.
Publisher URL: http://www.daff.qld.gov.au AbstractThis book contains guidelines on market-driven production for export markets, with information on how the marketing chain operates and what risks are involved. Using rice flower as an example, the book gives growers strategies to enhance their market performance and improve the profitability of their enterprises. It outlines some practical suggestions for marketing rice flower in Japan, the United States, Taiwan and Hong Kong as well as in Australia, and also provides a draft standard for rice flower for export markets.
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