The Potential for a New Value Adding Industry for Noni Tropical Fruit ProducersTools Macpherson, H., Daniells, J., Wedding, B. and Davis, C. (2007) The Potential for a New Value Adding Industry for Noni Tropical Fruit Producers. Project Report. Rural Industries Research and Development Corporation. Full text not currently attached. Access may be available via the Publisher's website or OpenAccess link. Article Link(s): https://agrifutures.infoservices.com.au/downloads/... AbstractMorinda citrifolia (noni) grows widely throughout the Pacific and is native to Australia. It is a source of traditional medicine amongst Coastal Aboriginal Communities in Cape York, the Pacific Islands and South East Asia, and in recent years has experienced significant economic growth worldwide through a variety of health and cosmetic claims. The largest markets for noni are North America, Europe, Japan, Mexico, Asia and Australia with the worldwide market for these products estimated at US$400 million.
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