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Rice flower integrating production and marketing

Carson, C.J. and Lewis, J. (1997) Rice flower integrating production and marketing. Information Series Q197104 . Department of Primary Industries, Queensland Horticulture Institute, Brisbane, Queensland.

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PDF (Contents)
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PDF (Introduction)
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PDF (Australian production of rice flower)
390kB
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PDF (Basic market requirements)
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PDF (Export requirements for rice flower)
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PDF (The marketing chain in export markets)
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PDF (Logistics of exporting)
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PDF (Supporting your exporter)
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PDF (Potential competitors)
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PDF (The Australian domestic market)
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PDF (Budgets)
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PDF (Appendix 1: Contacts)
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PDF (Appendix 2: Resources)
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PDF (Appendix 3: Assumptions used for the figures presented in Table 7)
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Publisher URL: http://www.daff.qld.gov.au

Abstract

This book contains guidelines on market-driven production for export markets, with information on how the marketing chain operates and what risks are involved. Using rice flower as an example, the book gives growers strategies to enhance their market performance and improve the profitability of their enterprises. It outlines some practical suggestions for marketing rice flower in Japan, the United States, Taiwan and Hong Kong as well as in Australia, and also provides a draft standard for rice flower for export markets.

Item Type:Book
Funders:Rural Industries Research and Development Corporation.
Projects:DAQ 133A Development of rice flower as a cut flower export industry.
Business groups:Agri-Science, Horticulture and Forestry Science
Additional Information:© The State of Queensland, Department of Primary Industries & Fisheries 1997. © The State of Queensland (Department of Agriculture, Fisheries and Forestry). Copyright protects this publication. Except for purposes permitted by the Copyright Act 1968, reproduction by whatever means is prohibited without prior written permission of the Department of Agriculture, Fisheries and Forestry. Enquiries should be directed to Commercialisation Unit SAFTRSCopyright@deedi.qld.gov.au or telephone the Business Information Centre on 13 25 23 (Queensland residents) or +61 7 3404 6999.
Keywords:Rice flower; Ozothamnus diosmifolius; Helichrysum diosmifolium; production; market; cost; yield; standards; Japan; United States; Taiwan; Hong Kong; Australia; export; packaging; naming; promotion; capital; investment; cash flow; budget; distribution channels; cut flower.
Subjects:Plant culture > Flowers and flower culture. Ornamental plants
Plant culture > Horticulture. Horticultural crops
Deposited On:20 Sep 2012 04:37
Last Modified:08 Jun 2015 15:59

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